Privacy Policy
Holbrook Marketing Hub
Effective date: October 2026
This policy explains how Holbrook Auto Parts, LLC ("Holbrook," "we," "us") collects, uses, stores, and shares information through the Holbrook Marketing Hub at https://hub.holbrook.rmcconnection.com (the "Hub") and its related short links on go.holbrookautoparts.com.
The Hub is an internal business tool. Only Holbrook staff and people Holbrook authorizes can sign in.
1. Who this policy covers
- Staff users: people who sign in to the Hub.
- Customers and contacts: people whose information Holbrook keeps in the Hub, such as customers who buy from our stores, email subscribers, text club members, and people who scan our QR codes or open our short links.
- Google reviewers: people who post public reviews of Holbrook Auto Parts on Google.
2. Information we collect
When staff sign in with Google or Microsoft
- Your name, email address, and profile picture, from Google's basic sign-in permissions (email and profile).
- Your work email address and, when Microsoft includes it, your name, from Microsoft's basic sign-in permissions (openid and email), when you sign in with a Holbrook Microsoft account.
- Records of sign-in and of approvals and edits in the Hub, kept for security.
Holbrook's Google Business Profile
The Hub uses Google's Business Profile management permission (https://www.googleapis.com/auth/business.manage), granted by a Google account that Holbrook has authorized to manage its listings. With it, the Hub:
- reads Holbrook Auto Parts' business locations and the reviews posted on them, including each reviewer's public profile name, star rating, review text, and date;
- reads the owner replies already posted; and
- posts an owner reply to a review, but only after a Holbrook staff member reviews and approves that reply in the Hub.
The Hub does not use this permission to change business information, hours, photos, or any other profile settings.
Customer and contact information
- Name, email address, phone number, and the preferences you give us when you join our email list or text club.
- Records of your purchases at our stores, such as items, prices, store, date, the employee who helped you, and payment type, along with your name, address, and phone number.
- Records of messages we send you, including the content of text messages we exchange with you, whether messages were delivered, opened, or clicked, and your opt-in and opt-out history.
QR codes and short links
When you scan a Holbrook QR code or open a Holbrook short link, we record the date and time, which code or link you used and where it was posted, the page that sent you, basic device and browser details, and any campaign information in the link, such as which ad you clicked. We use your IP address to prevent abuse and do not store it in full. Short links set a cookie that lets us recognize your device on later visits for up to one year. If we later learn who you are, we may connect those visits to your customer record.
We use Google Analytics to measure short-link visits. To learn how Google collects and processes this data, see "How Google uses information from sites or apps that use our services" at https://www.google.com/policies/privacy/partners/.
3. How we use information
- To let staff sign in and to keep the Hub secure.
- To show Holbrook's Google reviews in the Hub, draft suggested replies, post the replies staff approve, and show staff members when customers mention them in reviews.
- To send the emails and text messages you signed up for, and to honor opt-outs.
- To understand what customers buy and measure which QR codes, links, and campaigns work.
- To publish Holbrook's blog posts and schedule its social media posts.
4. Google user data and Limited Use
Holbrook Marketing Hub's use and transfer to any other app of information received from Google APIs will adhere to the Google API Services User Data Policy (link: https://developers.google.com/terms/api-services-user-data-policy), including the Limited Use requirements.
- We use Google user data only to provide the sign-in, review display, review-reply, and staff-mention features described above, which are visible in the Hub.
- We do not sell Google user data or use it for advertising, retargeting, or interest-based ads.
- We do not use Google user data to train or improve general artificial intelligence or machine learning models.
- We do not use Google user data to decide whether anyone qualifies for credit or lending.
- People see Google user data only when they need to provide the feature (for example, a staff member reading a review to approve a reply), when security requires it, or when the law requires it.
5. Who we share information with
We share information only with service providers that run the Hub and our marketing for us, such as our hosting, database, email, text messaging, analytics, and AI providers, and only to provide the features above. We also use a social media management tool to schedule Holbrook's posts and view its Google reviews. We send our AI provider the content of Google reviews, including the reviewer's name, along with store details and examples of past reviews and Holbrook's replies, so it can draft suggested replies and find staff names mentioned in reviews. A Holbrook staff member approves every reply before it posts. We do not sell personal information.
We may also disclose information when the law requires it, to protect our rights or people's safety, or as part of a merger or sale of the business. For Google user data, we would first get the user's explicit consent.
Text messages: We do not share mobile numbers or text opt-in information with third parties or affiliates for their own marketing. Text messaging originator opt-in data and consent will not be shared with any third parties.
6. How long we keep information
We keep the information described in this policy indefinitely, unless this policy says otherwise or you ask us to delete it. To make a request, email privacy@holbrookautoparts.com. We will complete deletion requests within 30 days, except for records we must keep, such as records of your text consent and opt-out so we can honor them, and purchase and tax records the law requires us to keep.
- If you ask us to stop contacting you, we keep a record of your opt-out so we can honor it.
- If Holbrook's Google access is revoked at Google, the Hub can no longer read reviews or post replies.
7. Your choices
- Unsubscribe from email: use the unsubscribe link in any email.
- Leave the text club: reply STOP to any text. Reply HELP for help.
- Revoke Google access: remove the Hub's access at any time at https://myaccount.google.com/permissions.
- See, correct, or delete your information: email privacy@holbrookautoparts.com.
8. Security
We protect information with encrypted connections, access controls, and sign-in limited to approved staff. No system is perfectly secure. If a breach affects your information, we will notify you as the law requires.
9. Children
The Hub is not meant for children under 13, and we do not knowingly collect their information.
10. Changes
If we change this policy, we will post the new version here and update the effective date.
11. Contact us
Holbrook Auto Parts, LLC71 W McNichols Rd
Highland Park, MI 48203
privacy@holbrookautoparts.com
313-868-6000